10 Best Webinar Software of 2026

1. 1

   Zoom Webinars

   Zoom's broadcast-style webinar product, sold in Webinars, Webinars Plus and Events tiers.

   8.8overall

   Zoom's broadcast-style webinar product, sold in Webinars, Webinars Plus and Events tiers.

   Best forMarketing teams that want a widely recognized webinar platform with 500-attendee plans and AI recording tools.

   Adoption data

   692 millionZoom states that its webinar platform hosts more than 9 million webinars and more than 692 million webinar attendees each year.

   Zoom, Zoom Webinars product page (2026): “9M+ webinars hosted annually 692M+ webinar attendees annually”

   Zoom Webinars is the broadcast version of Zoom: hosts and panelists present while attendees watch and interact through chat, reactions, polls and Q&A. The base Webinars plan covers audiences of up to 500 people, records sessions with AI generated smart chapters and exports performance reports that connect to marketing tools. Webinars Plus adds the production layer many marketing teams want, including pre-recorded sessions that play as live, a private backstage for speakers and moderators, multiple layouts and scenes, AI-written event pages and richer engagement analytics across events. The Events tier extends this to multi-session conferences with ticketing, sponsors, networking and hybrid features. Zoom publishes the largest usage figure in this category, more than 692 million webinar attendees a year. The drawback for this comparison is price transparency: the pricing page did not render US dollar figures from our location, so the entry price is marked pending, and every host needs a per-user license.

   Strengths

   • +Entry tier already admits 500 attendees
   • +Clear upgrade path from single webinars to multi-session virtual events
   • +Largest published webinar audience figure on this list

   Limitations

   • −US dollar prices did not load on the pricing page from our location
   • −Simulive and backstage tools sit on Webinars Plus, not the base plan
   • −Pricing is per user, so each host needs a license

   SummaryZoom Webinars is the strongest all-round choice for marketers who want a familiar attendee experience and room to grow into events. Confirm the per-host price on Zoom's US page before committing.

2. 2

   Microsoft Teams Webinars

   Webinar hosting with registration and reporting built into Microsoft 365 business plans that include Teams.

   8.7overall

   Webinar hosting with registration and reporting built into Microsoft 365 business plans that include Teams.

   Best forCompanies already on Microsoft 365 that want low-cost webinars without another vendor.

   Adoption data

   320 millionMicrosoft reported more than 320 million monthly active Teams users on its fiscal 2024 first quarter earnings call, its most recent published Teams usage figure.

   Microsoft, Microsoft Fiscal Year 2024 First Quarter Earnings Conference Call (2023): “When it comes to Teams, usage continues to grow, with more than 320 million monthly active users making Teams the place to work across chat, collaboration, meetings, and calling.”

   Teams webinars are part of Microsoft 365 rather than a separate product. Microsoft's plan comparison lists webinar hosting with attendee registration and reporting in Business Basic, which costs $7.00 per user per month on an annual subscription and also includes web versions of the Office apps, custom business email and 1 TB of cloud storage. Microsoft's admin documentation describes interactive events for up to 1,000 attendees with microphones, cameras, chat, reactions, raise hand, polls and Q&A, and a town hall mode for events optimized for large audiences; Attendee Capacity Packs, sold as an add-on, extend events to 100,000 attendees. For marketers the gap is depth: there is no landing page builder, offer pop-ups or evergreen replay engine of the kind dedicated tools sell. Adoption is not in doubt, with more than 320 million monthly active Teams users at Microsoft's last update, though that figure is from 2023 and covers all Teams use.

   Strengths

   • +Lowest published US entry price for webinar hosting on this list
   • +Comes with Microsoft 365 web apps, email and 1 TB of storage per user
   • +Familiar join experience for audiences that already use Teams

   Limitations

   • −Fewer marketing-specific tools such as landing page builders or offer pop-ups
   • −Business plans are limited to 300 users
   • −Microsoft's newest public Teams usage figure dates from 2023

   SummaryTeams is the value pick when your company already pays for Microsoft 365 and needs registration-based webinars for up to 1,000 people. Marketing teams that rely on conversion tools will want a dedicated platform.

3. 3

   GoTo Webinar

   A long-running dedicated webinar platform from GoTo with three plans from Reach to Complete.

   8.3overall

   A long-running dedicated webinar platform from GoTo with three plans from Reach to Complete.

   Best forMarketing and training teams that want a dedicated webinar vendor with audiences from 500 to 3,000.

   Adoption data

   2.8 millionGoTo says GoTo Webinar powers more than 2.8 million events for professionals each year.

   GoTo, GoTo Webinar product page (2026): “Powering over 2.8 million global events for professionals every year.”

   GoTo Webinar is built only for webinars, which shows in how its plans are cut. Reach gives one organizer seat, up to 500 participants, reporting, automated reminder and follow-up emails, polls, live Q&A and mobile hosting. The middle plan raises the cap to 1,000 and adds branded webinars with custom URLs, cloud recordings, AI summaries and transcripts, recordings run as live events and breakout rooms. Complete, quoted by sales, reaches 3,000 participants, streams to unlimited viewers, accepts payments for paid events and certified training, tracks registration sources and bundles a GoTo Meeting license. GoTo lists integrations with HubSpot, Marketo, Salesforce and Pardot, plus Practice Mode for rehearsals. GoTo says the product powers more than 2.8 million events a year. The weak spot for this comparison is pricing: plan prices load in the browser and did not appear in US dollars from our location, so the entry price is pending, and branding is not on the cheapest plan.

   Strengths

   • +Clear participant tiers at 500, 1,000 and 3,000
   • +Practice Mode and simulive events for rehearsed or pre-recorded sessions
   • +Payments for paid events and certified training on Complete

   Limitations

   • −US dollar prices did not load on the pricing page from our location
   • −Custom branding and cloud recordings start on the middle plan, not Reach
   • −Complete is quoted by sales

   SummaryGoTo Webinar is a dependable dedicated platform for teams that run frequent webinars between 500 and 3,000 people. Pick the middle plan if branded pages and cloud recordings matter.

4. 4

   WebinarJam

   Live and automated webinar software aimed at people who sell online.

   8.0overall

   Live and automated webinar software aimed at people who sell online.

   Best forCourse creators, coaches and small sellers who want sales-focused webinar tools at a low monthly price.

   Adoption data

   75,000WebinarJam says more than 75,000 businesses across 40 industries use its webinar software.

   WebinarJam, WebinarJam home page (2026): “See why over 75,000 businesses across 40 different industries love WebinarJam.”

   WebinarJam is designed for selling: its pricing page leads with cost per attendee, and every plan includes live offer displays, polls and surveys, an on-screen whiteboard, video injections, Facebook and YouTube broadcasting, and an email and SMS reminder system. Starter costs $39 a month on annual billing or $49 month to month, with 100 attendees, one host and a one-hour session limit. Basic raises the cap to 500 attendees at $99 billed monthly, while Professional and Enterprise reach 2,000 and 5,000 attendees at $299 and $499 billed monthly. A 14-day trial costs $1, and the vendor offers a 30-day money back guarantee. WebinarJam says more than 75,000 businesses use it. The trade-off for B2B marketers is depth of lead data: the product centers on conversion pages and offers rather than account-level engagement scoring, and the one-hour Starter limit is tight for panels or demos.

   Strengths

   • +Lowest dedicated webinar price on this list with a verified US quote
   • +Sales tools such as live offers built into every plan
   • +Published attendee tiers at 100, 500, 2,000 and 5,000

   Limitations

   • −Starter limits sessions to 1 hour and 1 host
   • −Trial costs $1 rather than being free
   • −Starter includes only one additional team member

   SummaryWebinarJam gives the most attendees per dollar among the verified US prices here and suits marketers who sell directly from webinars. B2B teams that need CRM-grade engagement data should look at ON24 or GoTo Webinar.

5. 5

   ON24

   An enterprise digital engagement platform for webinars, virtual events and content hubs aimed at B2B pipeline.

   7.7overall

   An enterprise digital engagement platform for webinars, virtual events and content hubs aimed at B2B pipeline.

   Best forLarge B2B marketing teams that need engagement data, personalization and content hubs tied to sales follow-up.

   Adoption data

   1,539ON24 reported 1,539 customers at the end of 2025 in its annual report, and said about 20 percent of the Fortune 500 were customers.

   ON24, Inc., ON24 Form 10-K for the fiscal year ended December 31, 2025 (2025): “As of December 31, 2025, we had 1,539 customers.”

   ON24 is the most marketing-centric platform here, built to turn webinar attendance into first-party data that sales can act on. Its pricing page lists three packages: Essentials covers webinars and videos, event management, integrations and performance analytics; Standard adds segment personalization, Key Moments, automated nurtures, AI-generated content and videos and advanced analytics; Advanced adds content hubs and personalized landing pages, with virtual events as an add-on throughout. ON24 also promotes building LinkedIn audiences from engagement data and a combined offer with Cvent. Its 2025 annual report counts 1,539 customers, including about 20 percent of the Fortune 500, on revenue of $139.3 million. The same filing notes the customer count fell by 106 in 2025 and discloses a merger agreement with Cvent, so buyers should ask about contract terms through the transition. Prices are quote-only, which lowers the value score for teams that want to compare costs up front.

   Strengths

   • +Deepest engagement analytics and nurture tooling on this list
   • +Customer base includes about 20 percent of the Fortune 500, per its 10-K
   • +Brings webinars, content hubs and virtual events into one platform

   Limitations

   • −No public prices; every package is quoted
   • −Customer count fell by 106 in 2025, according to the 10-K
   • −A pending merger with Cvent adds roadmap uncertainty

   SummaryON24 is the specialist pick for enterprise demand generation teams that measure webinars by pipeline. Smaller teams will find the sales-led pricing and scope more than they need.

6. 6

   Webex Webinars

   Cisco's webinar product for single-session virtual events, with Webex Events for larger programs.

   7.7overall

   Cisco's webinar product for single-session virtual events, with Webex Events for larger programs.

   Best forOrganizations that want 1,000-attendee webinars with captions and translation at a fixed annual license price.

   Webex Webinars is sold as a single annual license for webinars of up to 1,000 attendees, listed at $675 per license per year on Cisco's US pricing page after a 75 percent discount from $2,700, which works out to about $56.25 a month. A Webex Meet plan is included at checkout. The feature list is long for the price: branded registration pages, customizable pre and post event emails, live, simulive and on-demand streaming, practice sessions for panelists, breakout rooms, native Slido polling and moderated Q&A, closed captions and translation, up to 500 video panelists, RTMP output and 24-hour sessions. Webex lists CRM integrations with Salesforce and Eloqua. Webex Events covers in-person, virtual and hybrid programs for up to 100,000 attendees through sales. The adoption score is conservative because Cisco does not publish a customer or attendee count for Webex Webinars, and buyers should confirm what the license renews at once the promotional discount ends.

   Strengths

   • +1,000-attendee cap on the entry license
   • +24-hour session length
   • +RTMP output and streaming to YouTube and Facebook Live

   Limitations

   • −The published price is a promotional discount from a $2,700 list price
   • −Cisco does not publish a Webex Webinars customer count
   • −Webex Events, for up to 100,000 attendees, is sales-only

   SummaryWebex Webinars offers the highest entry attendee cap with a verified US price on this list. Check the renewal price before signing, since the current rate is a promotion.

7. 7

   BigMarker

   A browser-based webinar and event platform for demand generation, customer education and hybrid events.

   7.6overall

   A browser-based webinar and event platform for demand generation, customer education and hybrid events.

   Best forMarketing teams that need very large audiences, simulive and evergreen webinars and white-label options.

   Adoption data

   8,000+BigMarker says more than 8,000 companies and organizations in 190 countries and territories have used its platform.

   BigMarker, About BigMarker (2026): “8,000+ companies and organizations”

   BigMarker runs in the browser without a download and covers webinars, virtual and hybrid events, on-demand hubs and eLearning. Its pricing page sets out three tiers, all quoted by sales. Basic allows up to 1,000 live attendees with one host license, nine shared webcams, live and on-demand webinars, Facebook and YouTube Live, chat, polls, Q&A, handouts, pop-up offers, full-service registration and email. Enterprise raises the cap to 10,000 attendees with four hosts and adds one CRM or marketing automation integration, simulive, evergreen and 24-7 webinars, webinar series, ticketing and payments. Enterprise+ reaches 500,000 attendees with six hosts, two CRM integrations, white-labeled domains, custom page design, live closed captioning and live translation. BigMarker says more than 8,000 companies and organizations have used it. The value score reflects that nothing is priced publicly and that automation features most marketers want sit above the Basic tier.

   Strengths

   • +Highest published attendee ceiling on this list at 500,000
   • +No-download attendee experience
   • +Live closed captioning and translation on Enterprise+

   Limitations

   • −Every plan requires a sales quote
   • −Only one CRM or marketing automation integration on Enterprise
   • −Evergreen and automated webinars are not on Basic

   SummaryBigMarker suits teams that need very large or white-labeled webinars and are ready to negotiate. Ask for the Enterprise tier if evergreen webinars are part of your plan.

8. 8

   Demio

   Browser-based webinar software for marketers, owned by Banzai International.

   7.4overall

   Browser-based webinar software for marketers, owned by Banzai International.

   Best forSmall and midsize marketing teams that want simple live, automated and on-demand webinars with engagement tracking.

   Adoption data

   240+Banzai International, which owns Demio, reported more than 240 multi-host Demio customers at the end of 2025, up from 14 in January 2021.

   Banzai International, Inc., Banzai International Form 10-K for the fiscal year ended December 31, 2025 (2025): “our increase in multi-host Demio customers from 14 to over 240 between January 2021 and December 31, 2025”

   Demio is positioned as the webinar platform built for marketers, and its feature set follows that brief. Hosts can run polls, featured actions and handouts, bring attendees on stage and use a dedicated Q&A with tagging, while the platform tracks who downloaded handouts, answered polls, clicked featured actions and joined the chat so the most engaged attendees can be passed to sales. Automated and on-demand webinars, custom registration fields and branded pages, emails and rooms round it out. Starter costs $45 a month on yearly billing, or $63 monthly, for a single host and a 50-person attendee room. Growth, at $117 per host per month paid yearly, offers rooms from 150 to 3,000, and Premium adds a dedicated success manager at $196 per host. A 14-day trial includes Growth features with up to 20 attendees. Demio's owner, Banzai International, reports more than 240 multi-host customers, a narrow figure that keeps the adoption score modest.

   Strengths

   • +Verified US price and a published 14-day free trial
   • +Engagement signals designed for marketing follow-up
   • +Branded registration pages, emails and webinar room

   Limitations

   • −Starter room holds only 50 attendees
   • −Growth and Premium are priced per host
   • −Published customer figure covers multi-host accounts only

   SummaryDemio is a good fit for marketing teams that want engagement signals without an enterprise contract. Budget for Growth if your sessions exceed 50 people.

9. 9

   Livestorm

   A European browser-based webinar platform that bills by attendee credits.

   7.2overall

   A European browser-based webinar platform that bills by attendee credits.

   Best forMarketing teams, especially in Europe, that want EU hosting and pay-per-attendee billing.

   Livestorm runs entirely in the browser and prices by attendee credits rather than host seats: each unique participant per session uses one credit over a 12-month period, whether they join live, watch the replay or view on demand, and team members are not counted. The Pro plan allows sessions of up to four hours with unlimited events, recordings and team members, and Enterprise extends sessions to 12 hours with custom analytics, a dedicated success manager and enterprise integrations. Add-ons include AI clip creation, live translated subtitles, multiple workspaces, restreaming to LinkedIn, YouTube and X, RTMP input and a choice of EU or US video hosting. Livestorm is EU-hosted, ISO 27001 certified and GDPR compliant. For US marketers the catches are that the native HubSpot, Salesforce and Pardot connectors are listed as Enterprise only, the pricing page showed euros from our location, and the company does not publish a customer count, which keeps the adoption score low.

   Strengths

   • +You pay for people who attend, not for seats
   • +Unlimited team members on Pro
   • +Choice of EU or US video hosting region as an add-on

   Limitations

   • −HubSpot, Salesforce and Pardot connectors are Enterprise only
   • −No US dollar price shown from our location
   • −No published customer count

   SummaryLivestorm suits teams that run many small sessions and want to pay per attendee with EU data hosting. CRM-heavy teams should price the Enterprise plan.

10. 10

    Riverside

    A recording and live streaming studio that adds webinar hosting on its Webinar plan.

    6.6overall

    A recording and live streaming studio that adds webinar hosting on its Webinar plan.

    Best forCreators and small marketing teams that care most about recording quality and repurposing webinar content.

    Riverside started as a remote recording studio and still leads with recording: up to 4K video, separate audio and video tracks, an AI text-based editor and Magic Clips for social cuts. Its Webinar plan, at $79 a month on annual billing against a $99 list price, adds webinar tools on top of the Grow plan, including pre-recorded sessions streamed as live, recurring webinars, no time limits, unlimited sessions, a lead capture tool and custom branded registration forms. The limit that matters for marketers is the cap of 100 registrants; Riverside's own FAQ says the sales-led Business plan becomes necessary for more registrants, multiple producers, SSO, SOC 2 and ISO 27001 compliance, Salesforce integration or a dedicated success manager, and Business supports up to 10,000 registrants. A free plan covers basic recording, and paid plans start with a 14-day trial. Riverside does not publish a customer count, so its adoption score is conservative.

    Strengths

    • +Recording quality and editing tools are the strongest on this list
    • +No session time limits on the Webinar plan
    • +Free plan to try the recording studio

    Limitations

    • −Webinar plan is capped at 100 registrants
    • −Salesforce integration and SSO require the sales-led Business plan
    • −No published customer count

    SummaryRiverside is the pick when the webinar recording will become podcast episodes, clips and videos. Teams that need more than 100 registrants should move to its Business plan or a dedicated webinar tool.

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